Why Diversity in the Supermarket Has Become More About Brands and Not Beauty

Posted by & filed under organic, organic produce, organic produce delivery, tips & tricks.

Options: that’s what it’s all about. Except when it comes to the Bay Area supermarket, the options have become commercialized. You’re not looking at ‘food’ anymore. You’re looking at boxes, brands, logos, slogans. Instead you’re looking at a ‘product’ that happens to have some kind of ‘food’ in it that may or may not be directly from a farm wholeheartedly and… Read more »

Organic Import Fraud: It’s All About Money and Not Health

Posted by & filed under Food Philosophy, organic, organic produce, organic produce delivery, produce report, weekly update.

Let’s face the facts — organic food, ESPECIALLY organic import food, gets costly. You’re paying a premium for the health benefit of organic produce, and there’s no way around it. The concept of all the painstaking process to ensure organic quality is a bit less cost-efficient than some of the methods necessary to bring quality groceries into… Read more »